Privacy Policy

1. Introduction and Our Commitment to Your Privacy

At Kuro Media Analis Indonesia, we are deeply committed to protecting the privacy and security of your personal information. We understand that your privacy is a significant concern, especially when engaging with online services that may involve sharing details about your home and potential projects. This comprehensive Privacy Policy is designed to clearly and transparently explain our practices regarding the collection, use, and disclosure of your information. It also details your rights concerning your personal data and how you can exercise them.

We operate within the “Home Exterior” niche, offering services and information related to the aesthetic and functional aspects of home exteriors. This often involves collecting specific details about your property, project requirements, and personal contact information to provide accurate quotes, expert advice, and facilitate service delivery. Our commitment extends to ensuring that all data we handle is processed lawfully, fairly, and with the utmost respect for your privacy. We continuously strive to implement robust security measures and adhere to best practices to safeguard your information from unauthorized access, alteration, disclosure, or destruction.

This policy applies to all information we collect through our Website, including but not limited to, when you request a quote, subscribe to a newsletter, fill out a contact form, or interact with our content. We encourage you to read this Privacy Policy carefully to understand our views and practices regarding your personal data and how we will treat it.

2. What Information Do We Collect?

To provide you with the best possible service and experience, we collect various types of information, which can be broadly categorized into information you provide directly to us and information we collect automatically.

2.1. Personal Data You Provide Directly

This refers to information that you voluntarily provide to us when you interact with our Website or services. The nature of our “Home Exterior” niche often requires specific details to effectively serve your needs. This may include:

  • Contact Information: Your full name, email address, phone number, and physical mailing address. This is essential for communication, sending quotes, and arranging consultations or service appointments at your home.
  • Property Information: Details about your home’s exterior, such as its address, age of the property, type of siding, roofing, windows, or other exterior features, and any existing issues or desired improvements. This data is critical for assessing project scope and providing accurate estimates.
  • Project Specifics: Information related to your intended home exterior project, including but not limited to, the type of service you are interested in (e.g., roofing replacement, siding repair, window installation, landscaping design), preferred materials, desired timelines, specific dimensions, budget range, and any special requests or considerations.
  • Visual Data: You may choose to upload photographs or videos of your home’s exterior to help us understand your project requirements better, provide remote assessments, or for consultation purposes.
  • Correspondence Information: Records of any communications you have with us, including emails, messages sent through our contact forms, and details of phone conversations.
  • Survey and Feedback Data: Information you provide when participating in surveys, polls, or giving feedback about our services or Website.
  • Payment Information: If we facilitate direct payments for services, this might include billing address, credit card details, or other financial information. However, for most preliminary services in our niche (quotes, consultations), this is typically not collected directly on the Website until a service agreement is made off-platform. If we do, it will be processed securely via third-party payment processors.

2.2. Data Collected Automatically

When you visit our Website, we automatically collect certain information about your device and browsing activity. This data helps us understand how our Website is used, improve its functionality, and enhance your user experience:

  • Log Data: This includes your Internet Protocol (IP) address, browser type and version, operating system, referring/exit pages, date and time of your visit, the time spent on certain pages, and clickstream data.
  • Device Information: Information about the device you use to access our Website, such as device type, unique device identifiers, and mobile network information.
  • Location Information: We may collect general location data (e.g., city/state derived from your IP address) to tailor content or services relevant to your geographical area, such as showing local service providers or project examples. We do not collect precise GPS location without your explicit consent.
  • Website Usage Data: Information about how you interact with our Website, including the pages you view, the links you click, the features you use, and the searches you conduct.

2.3. Information from Third Parties

In some instances, we may receive or collect information about you from third-party sources. This could include:

  • Social Media Platforms: If you interact with us on social media or choose to connect your social media account to our services, we may collect information relevant to that interaction, such as your profile name and public comments.
  • Marketing Partners: We may receive information from marketing and advertising partners, such as demographic information or interests, to help us better understand our audience and deliver more relevant content and advertisements.
  • Publicly Available Sources: In some cases, we might gather information from public databases or other public sources to verify information you’ve provided or to enhance our understanding of your needs.

3. How We Use Your Information

The information we collect is used for various purposes, primarily to facilitate our services related to home exteriors, improve your experience, and sustain our business operations. Each use is based on a specific legal ground where required.

  • To Provide and Manage Our Services: (Legal Basis: Performance of a Contract, Legitimate Interests)
    • To accurately respond to your service requests, provide quotes, and facilitate consultations for your home exterior projects.
    • To process and complete transactions related to services you request.
    • To deliver information, products, or services that you request from us.
    • To manage your account, if you create one, and provide customer support.
    • To onboard and manage service providers/contractors if we act as an intermediary.
  • To Personalize Your Experience: (Legal Basis: Legitimate Interests, Consent where applicable)
    • To tailor the content, recommendations, and services displayed on our Website to your interests and specific “Home Exterior” project needs (e.g., showing relevant project galleries or articles about roofing if you expressed interest in roofing).
    • To remember your preferences and settings, saving you time on repeat visits.
  • For Communication and Marketing: (Legal Basis: Legitimate Interests, Consent)
    • To send you updates, service-related announcements, security alerts, and support messages.
    • To provide you with newsletters, promotional materials, and special offers related to home exterior services, products, or industry insights, provided you have opted in to receive such communications. You can opt-out at any time.
    • To respond to your inquiries, comments, or questions.
  • For Analytics and Improvement: (Legal Basis: Legitimate Interests)
    • To analyze Website usage patterns, track user engagement, and understand which parts of our Website are most effective or need improvement.
    • To diagnose and fix technical problems, and to improve the overall functionality and performance of our Website.
    • To conduct research and analysis to develop new features, services, and content relevant to the home exterior industry.
  • For Security and Fraud Prevention: (Legal Basis: Legitimate Interests, Legal Obligation)
    • To detect, prevent, and protect against fraudulent, unauthorized, or illegal activity.
    • To ensure the security of our Website, systems, and user data.
    • To protect our rights and property and the rights and property of our users.
  • For Legal Compliance and Enforcement: (Legal Basis: Legal Obligation)
    • To comply with applicable laws, regulations, legal processes, or governmental requests.
    • To enforce our Terms of Service and other agreements.

4. How We Share Your Information

We understand the importance of keeping your information confidential. We do not sell, rent, or trade your Personal Data to third parties for their direct marketing purposes without your explicit consent. We may share your information in the following limited circumstances:

  • With Our Service Providers and Subcontractors: (Legal Basis: Performance of a Contract, Legitimate Interests)
    • We may share your information with trusted third-party companies and individuals that perform services on our behalf (e.g., hosting providers, IT support, payment processors, analytics providers, email service providers, CRM systems, or, specifically for “Home Exterior” projects, with vetted contractors or partners necessary to provide a quote or fulfill a service request). These third parties are contractually obligated to protect your information and use it only for the purposes for which it was disclosed.
  • For Legal Reasons: (Legal Basis: Legal Obligation, Legitimate Interests)
    • We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency request).
    • To protect our rights, property, or safety, or the rights, property, or safety of our users or others, including enforcing our policies and agreements.
    • In connection with an investigation of suspected or actual illegal activity.
  • Business Transfers: (Legal Basis: Legitimate Interests)
    • In the event of a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be transferred as part of the transaction. We will notify you via email and/or a prominent notice on our Website of any such change in ownership or control of your Personal Data.
  • With Your Consent: (Legal Basis: Consent)
    • We may share your information with other third parties not described above when we have your explicit consent to do so.
  • Aggregated and Anonymized Data: (Legal Basis: Legitimate Interests)
    • We may share aggregated or anonymized data that does not directly identify you for research, marketing, analytics, or other business purposes. This data cannot be traced back to an individual and is therefore not considered Personal Data.

5. Cookies and Tracking Technologies

Like most websites, kuro.mediaanalisindonesia.co.id uses “cookies” and similar tracking technologies to enhance your experience, gather analytical data, and provide personalized content.

5.1. What are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the owners of the site. Cookies can be “persistent” or “session” cookies. Persistent cookies remain on your personal computer or mobile device when you go offline, while session cookies are deleted as soon as you close your web browser.

5.2. How We Use Cookies

We use cookies for various purposes:

  • Strictly Necessary Cookies: These cookies are essential for the operation of our Website and enable you to navigate around it and use its features. Without these cookies, services like accessing secure areas or submitting forms cannot be provided.
  • Performance Cookies (Analytics Cookies): These cookies collect information about how you use our Website, such as which pages you visit most often and if you encounter any error messages. These cookies do not collect information that identifies you personally. All information collected is aggregated and therefore anonymous. Their sole purpose is to improve how our Website works. We use Google Analytics for this purpose.
  • Functionality Cookies: These cookies allow our Website to remember choices you make (such as your language or region) and provide enhanced, more personal features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.
  • Targeting/Advertising Cookies: These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaigns. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers.
  • Social Media Cookies: These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit.

5.3. Other Tracking Technologies

In addition to cookies, we may use other tracking technologies:

  • Web Beacons (Pixel Tags/Clear GIFs): These are small graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of web users. In contrast to cookies, which are stored on your computer’s hard drive, web beacons are embedded invisibly on web pages or in emails.
  • Local Storage: We may use HTML5 local storage (or “Flash Cookies”) for purposes similar to cookies.

5.4. Your Choices Regarding Cookies

You have the power to control and manage cookies in various ways:

  • Browser Settings: Most web browsers allow you to manage your cookie preferences. You can set your browser to refuse all cookies or to indicate when a cookie is being sent. Be aware that disabling cookies may affect the functionality of this and many other websites that you visit. Without cookies, some features and services may not function properly.
    • Google Chrome: Settings > Privacy and security > Site Settings > Cookies and site data.
    • Mozilla Firefox: Options > Privacy & Security > Enhanced Tracking Protection or Cookies and Site Data.
    • Microsoft Edge: Settings > Privacy, search, and services > Tracking prevention or Cookies and site data.
    • Apple Safari: Safari > Preferences > Privacy > Cookies and website data.
  • Opt-out Tools: You can opt-out of interest-based advertising from many ad networks through the Digital Advertising Alliance (DAA) at http://www.aboutads.info/choices/ or the Network Advertising Initiative (NAI) at http://optout.networkadvertising.org/.
  • Google Analytics Opt-out: You can prevent your data from being used by Google Analytics by installing the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.
  • Cookie Consent Banner: Our Website may display a cookie consent banner when you first visit, allowing you to accept or decline certain categories of cookies.

By continuing to use our Website without adjusting your browser settings, you are agreeing to our use of cookies as described in this Privacy Policy.

6. Data Security

We take the security of your Personal Data very seriously and implement a variety of technical and organizational measures to protect it from unauthorized access, alteration, disclosure, or destruction.

  • Encryption: We use Secure Socket Layer (SSL/TLS) technology to encrypt data transmitted between your browser and our servers, particularly for data entry forms (e.g., contact forms, quote requests). This helps ensure that the information you send to us is protected during transmission.
  • Access Controls: Access to your Personal Data is restricted to employees, contractors, and agents who need to know that information to process it for us, and who are subject to strict contractual confidentiality obligations.
  • Firewalls and Network Security: We employ firewalls and other network security measures to protect our systems from external threats and unauthorized access.
  • Regular Audits and Monitoring: Our systems are regularly monitored for vulnerabilities and potential attacks, and we conduct periodic security audits to ensure our defenses are up to date.
  • Data Minimization: We strive to collect only the Personal Data that is absolutely necessary for the purposes outlined in this policy.
  • Staff Training: Our employees are trained on the importance of data privacy and security, and they are required to adhere to our internal privacy and security policies.
  • Data Backup and Recovery: We implement robust backup and disaster recovery procedures to prevent data loss and ensure business continuity.

While we strive to use commercially acceptable means to protect your Personal Data, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security. You also have a role to play in protecting your information by using strong, unique passwords and keeping them confidential.

7. Data Retention

We retain your Personal Data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

The criteria used to determine our retention periods include:

  • For providing services: Your data will be kept for the duration of our service relationship with you (e.g., from quote request to project completion and a reasonable period thereafter for warranties, support, or follow-up).
  • For legitimate business interests: Data may be retained for a longer period if necessary for our legitimate business interests, such as improving our services, maintaining business records, or enabling us to defend against legal claims (typically for up to 7 years after the relationship ends, depending on local legal requirements for business records).
  • For legal obligations: We will retain and use your information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable tax/revenue laws).
  • For marketing communications: If you have opted-in to marketing communications, we will retain your contact details until you unsubscribe or withdraw your consent.
  • For security purposes: Automatically collected data (like IP addresses) may be kept for a shorter period, typically not exceeding 12-24 months, unless required for investigation of a security incident.

When your Personal Data is no longer required for these purposes, we will either securely delete it or anonymize it so that it can no longer be associated with you.

8. Your Privacy Rights

Depending on your jurisdiction, you may have various rights regarding your Personal Data that we hold. We are committed to facilitating the exercise of these rights where applicable. Below is a comprehensive list of rights you may have:

  • Right to Access: You have the right to request a copy of the Personal Data we hold about you. This includes information about the categories of data we are processing, the purposes of processing, the categories of recipients, and the retention period.
  • Right to Rectification (Correction): You have the right to request that we correct any inaccurate or incomplete Personal Data we hold about you. If you believe any of your information is incorrect, please contact us with the details of the correction required.
  • Right to Erasure (“Right to Be Forgotten”): You have the right to request the deletion of your Personal Data when it is no longer necessary for the purpose for which it was collected, where you have withdrawn consent, or where there is no overriding legitimate interest for us to continue processing it (e.g., if the data is no longer necessary to provide services or fulfill a contract). Please note that this right is not absolute and may be subject to certain legal exceptions (e.g., if we are legally obligated to retain the data for a certain period).
  • Right to Restriction of Processing: You have the right to request that we restrict the processing of your Personal Data under certain conditions, such as: you contest the accuracy of the data, the processing is unlawful, or we no longer need the data but you require it for legal claims.
  • Right to Data Portability: Where technically feasible, you have the right to receive your Personal Data in a structured, commonly used, and machine-readable format, and to transmit that data to another controller without hindrance from us, where the processing is based on consent or a contract and carried out by automated means.
  • Right to Object to Processing: You have the right to object to the processing of your Personal Data, particularly when processing is based on our legitimate interests or for direct marketing purposes. If you object to direct marketing, we will cease processing your data for that purpose.
  • Right to Withdraw Consent: Where we rely on your consent to process your Personal Data, you have the right to withdraw that consent at any time. Withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal.
  • Rights Related to Automated Decision Making and Profiling: You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you, unless it is necessary for entering into, or performance of, a contract between you and us, is authorized by law, or is based on your explicit consent. We currently do not engage in such automated decision-making that would have a significant impact on our users.
  • Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority if you believe that our processing of your Personal Data infringes applicable data protection laws.

To exercise any of these rights, please contact us using the “Contact Us” details provided at the end of this Privacy Policy. We may need to request specific information from you to help us confirm your identity and ensure your right to access your Personal Data (or to exercise any of your other rights). This is a security measure to ensure that Personal Data is not disclosed to any person who has no right to receive it. We will respond to all legitimate requests within the timeframes required by applicable law.

9. International Data Transfers

Kuro Media Analis Indonesia is based in Indonesia. However, our website, and the third-party services we use (e.g., web hosting, analytics, CRM systems, cloud storage providers), may operate or have servers located in various countries around the world. As such, your Personal Data may be transferred to, and processed in, countries other than your own. These countries may have data protection laws that are different from the laws of your country of residence.

When we transfer your Personal Data internationally, we take appropriate safeguards to ensure that your privacy rights continue to be protected as described in this Privacy Policy and in accordance with applicable data protection laws. These safeguards may include:

  • Standard Contractual Clauses (SCCs): Implementing specific contracts approved by relevant regulatory bodies (like the European Commission) that provide data recipients with strict obligations to protect personal data.
  • Adequacy Decisions: Relying on countries deemed by relevant authorities to provide an adequate level of data protection.
  • Binding Corporate Rules (BCRs): For transfers within a group of companies, ensuring internal rules for data protection are legally binding and enforceable.
  • Your Explicit Consent: In some cases, we may rely on your explicit consent for international data transfers, after informing you of the potential risks due to the absence of an adequacy decision and appropriate safeguards.

By using our Website, you understand and acknowledge that your information may be transferred to and processed in countries outside of your country of residence, including those that may have different data protection laws than your own.

10. Children’s Privacy

Our Website is not intended for or directed at children under the age of 13. We do not knowingly collect Personal Data from children under 13. If we become aware that we have inadvertently collected Personal Data from a child under the age of 13 without verifiable parental consent, we will take immediate steps to delete that information from our records. If you believe that we might have any information from or about a child under 13, please contact us immediately at [email protected].

11. Links to Other Websites

Our Website may contain links to third-party websites that are not operated by us. Please be aware that we are not responsible for the content or privacy practices of such other sites. This Privacy Policy applies solely to information collected by our Website. We strongly advise you to review the privacy policies of any third-party websites you visit to understand their data collection, use, and disclosure practices.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or technology. Any changes to this Privacy Policy will be posted on this page, and we will update the “Last Updated” date at the top of this policy.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Substantial changes will be communicated more prominently, such as by placing a prominent notice on our Website or by sending you an email notification (if you have provided us with your email address). Your continued use of the Website after any modifications to the Privacy Policy will signify your acceptance of such changes.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to contact us.

Company Name: kuro.mediaanalisindonesia.co.id
Website URL: https://kuro.mediaanalisindonesia.co.id/
Email Address: [email protected]

We are committed to resolving any concerns you may have regarding your privacy and our handling of your Personal Data.